Episodes

Dynamic Meeting Prep: How to Prepare for Your Business Development Meetings
61
Oct. 24, 2022

Dynamic Meeting Prep: How to Prepare for Your Business Development Meetings

This week on Real Relationships Real Revenue, we are going to be talking about preparing for business development meetings using a technique or method that we call Dynamic Meeting Prep, or DMP. There’s a lot of research that shows that you play how...
How To Leverage the Give to Get Technique To Increase Your Chances of Success
60
Oct. 22, 2022

How To Leverage the Give to Get Technique To Increase Your Chances of Success

This week on Real Relationships Real Revenue, we are talking about creating demand with your expertise and the way you can add value professionally. I’m diving into the idea of giving first and the Give to Get technique. You’ll learn how to scale...
What to Do When Things Go Wrong with the Give to Get Technique
60
Oct. 21, 2022

What to Do When Things Go Wrong with the Give to Get Technique

If nothing else, the Give to Get technique deepens relationships which is always a winning strategy. In this episode of Real Relationships Real Revenue, I want to dive into the science of commitment. Of the six levers we covered in the previous...
Using the Science of Commitment to Increase Your Chances of Success
59
Oct. 20, 2022

Using the Science of Commitment to Increase Your Chances of Success

If nothing else, the Give to Get technique deepens relationships which is always a winning strategy. In this episode of Real Relationships Real Revenue, I want to dive into the science of commitment. Of the six levers we covered in the previous...
The Six Levers of Influence
58
Oct. 19, 2022

The Six Levers of Influence

This episode of Real Relationships Real Revenue is an important one. It’s all about the six key things you need to audit when it comes to your Give to Gets that will tell you if they will succeed or fail. You’re probably already doing the first...
How to Determine the Size of Your “Give to Get”
57
Oct. 18, 2022

How to Determine the Size of Your “Give to Get”

In the last episode, I talked about the concept of Give to Gets. In this episode of Real Relationships Real Revenue, I’m sharing why you want to scale your Give to Gets up or down relative to the size of the commercial opportunity. Based on the size...
Give To Get: The Trick To Increasing Your Conversions
56
Oct. 17, 2022

Give To Get: The Trick To Increasing Your Conversions

This week, we are talking about creating demand with your expertise and the way you can add value professionally. In this episode of Real Relationships Real Revenue, I’m diving into the idea of giving first. You have to give to get....
Increasing Your Likeability and Deepening Relationships by Adding Value Consistently
55
Oct. 15, 2022

Increasing Your Likeability and Deepening Relationships by Adding Value Consistently

In the last set of videos, we talked a lot about building strong relationships and we touched on adding value. This week on Real Relationships Real Revenue, we are going to be diving into the topic of adding value even more and how you can have a...
Measure What You Can Control
55
Oct. 14, 2022

Measure What You Can Control

This is our fifth and final episode on how to add value to your most important relationships. In this episode of Real Relationships Real Revenue, I want to talk about types of measurement and accountability. You have to measure what you can...
The Proper Cadence of Outreach
54
Oct. 13, 2022

The Proper Cadence of Outreach

In the last several episodes we have talked about adding value in a systematic and mutually beneficial way. In this episode of Real Relationships Real Revenue, we are diving into the topic of proper cadence when it comes to outreach for your top 7 to...
How to Add Value by Asking for Help
53
Oct. 12, 2022

How to Add Value by Asking for Help

In the last episode, I talked about ways to add value by creating an asset list. In this episode of Real Relationships Real Revenue, I’m sharing ways you can add value that you can’t put on an asset list. It’s simply asking for help. This is...
How to Become a Collector of Assets
52
Oct. 11, 2022

How to Become a Collector of Assets

In this episode of Real Relationships Real Revenue, I’m diving into the topic of becoming a collector. For anything that is important in your life, you can become a collector. That means that you can become a collector of ways to add value to your...
How to Use the Mere Exposure Effect to Add More Value
51
Oct. 10, 2022

How to Use the Mere Exposure Effect to Add More Value

In the last set of videos, we talked a lot about building strong relationships and we touched on adding value. This week, we are going to be diving into the topic of adding value even more and how you can have a long-term mindset when it comes to...
How to Succeed Long-Term by Building Stronger Relationships
50
Oct. 8, 2022

How to Succeed Long-Term by Building Stronger Relationships

This week on Real Relationships Real Revenue, we are focusing on relationships. I’m going to give you a ton of steps and mindset tips about how to deepen your relationships. A great deal can make your year, but a great relationship can make your...
How Being “Other-ish” Will Help You Succeed Long-Term
50
Oct. 7, 2022

How Being “Other-ish” Will Help You Succeed Long-Term

In this episode of Real Relationships Real Revenue, I’m finishing our conversation about relationships. You have to start thinking about your relationships as much or more than anything else. This simple mindset shift is going to give you what you...
How to Add Value to Your Relationships by Utilizing Asset Lists
49
Oct. 6, 2022

How to Add Value to Your Relationships by Utilizing Asset Lists

In the last few episodes, we have been dialing in on building and utilizing relationships in your business. In this episode of Real Relationships Real Revenue, I’m sharing how you can add value in non-paid ways so that you can really strengthen your...
Seven Steps to Raving Fans
48
Oct. 5, 2022

Seven Steps to Raving Fans

This week, we have been diving deep into how to build deeper relationships. In this episode of Real Relationships Real Revenue, I’m talking about the seven steps to a raving fan. There are several levels to relationships and if you can get them to...
How To Get Strategic About Your Most Important Relationships
47
Oct. 4, 2022

How To Get Strategic About Your Most Important Relationships

Strong relationships are probably the most important things in your professional life, but some people don’t actually have a pipeline of relationships. Many people anchor their minds on their relationships with people in the past instead of the...
How to Build Deeper Relationships Using the Five Keys to Likeability
46
Oct. 3, 2022

How to Build Deeper Relationships Using the Five Keys to Likeability

This week on Real Relationships Real Revenue, we are focusing on relationships. I’m going to give you a ton of steps and mindset tips about how to deepen your relationships. A great deal can make your year, but a great relationship can make your...
How to Confidently Deliver Your Pricing in a Way That Is Compelling for Clients
45
Oct. 1, 2022

How to Confidently Deliver Your Pricing in a Way That Is Compelling for Clients

In this episode of Real Relationships Real Revenue, we dive deep into the topic of money. The way you talk about money with your client matters, and it all starts with your mindset. I share tips for how to be confident when delivering your pricing,...
The Secret to Getting Clients That Aren’t Sure Exactly What They Want
45
Sept. 30, 2022

The Secret to Getting Clients That Aren’t Sure Exactly What They Want

In this episode of Real Relationships Real Revenue, we are talking about something that is rarely done with service-based offerings. It’s a pro-ninja tip that I think is going to help you a lot in certain situations. I’m sharing why from time to...
Everything Costs Something: The Key To Healthy Negotiations
44
Sept. 29, 2022

Everything Costs Something: The Key To Healthy Negotiations

In this episode of Real Relationships Real Revenue, we are talking about the principle that we need to make everything cost something. We all know that there is no such thing as a free lunch. Many times clients will ask for something at a lower rate...
How to Own Your Pricing, Even if It’s Expensive
43
Sept. 28, 2022

How to Own Your Pricing, Even if It’s Expensive

This week we have been talking all about money. In this episode of Real Relationships Real Revenue, we are talking about the idea that what costs more is worth more. We have all heard the saying “you get what you pay for.” In general, what costs...
Value Anchor vs. Price Anchor: How to Choose the Right One for You
42
Sept. 27, 2022

Value Anchor vs. Price Anchor: How to Choose the Right One for You

So far we have covered how to have the right mindset when talking about money, and in this episode of Real Relationships Real Revenue, we are talking about how to price your offers. There are two specific anchors that you want to think about when you...